In January 2020, I was tasked to develop ELFT’s digital platform on YouTube. Video is a powerful tool for organisations and individuals to: 1. engage with their audiences 2. build a brand 3. create a loyal community. ELFT has had its channel on YouTube since 2013 year and amassed 392 subscribers and 82.1K total views. However, like many […]
On The Level PR help to secure the shortlisting of two services at ELFT for the prestigious and highly competitive Health Service Journal (HSJ) Value Awards 2019 taking place in Manchester in May. The ADHD Pathway Team in City & Hackney CAMHS have got through because of their success in Improving Access and Flow in Community Services. […]
One of the most important tools for promoting great news for an organisation is also usually the most neglected. The text is the bricks and mortar of any positive messaging but it is the imagery which adds the gloss, personality and impact. Most of the planning for external messaging is focused on the content of […]
I really enjoy talking at ELFT staff induction. It is a great opportunity to meet new staff at the beginning of their time in the Trust and convey a few key things. Namely, to pass all media enquiries to the communications team; think about their social media settings; to call us if they can’t find an […]
